Promoting water protection products under the territorial brand Terres de Sources®
The drinking water production and distribution Eau du Bassin Rennais aims at supporting the development of sustainable agro-food production contributing to water protection in Rennes area (France). To that purpose, Eau du Bassin Rennais has created a territorial brand called Terres de Sources to facilitate the marketing of food products that help to protect water resources.
Activities of ECOZEPT:
ECOZEPT and Inter Bio Bretagne supported Eau du Bassin Rennais by analysing existing crop supply chains, highlighting driving forces and barriers to produce and promote products branded Terres de Sources®. Ecozept and Inter Bio Bretagne have also mobilized stakeholders to set up business plans allowing these new value chains to further develop.
Eau du Bassin Rennais