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Project details
Study on regional products for the City of Munich


Description

  • Project duration: 2013 - 2014
  • Client: City of Munich - department for environmental affairs
  • Country or region: Germany
  • Department(s):
    Organic food markets
    Market research and marketing consulting
    Sustainable catering

Project aim:
Expert opinion on the specification of the term "regionality" tailored to the use of food in the business area of the City of Munich and on the definition of further quality criteria for regional products.

Activities of ECOZEPT:
Ecozept discussed the term "regionality" in relation to the procurement of organic products and developed additional product criteria based on an analysis of selected regional labels and the evaluation of relevant literature.

Client:
City of Munich - department for environmental affairs

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