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Project details
BIOVALUE

Description

  • Project duration: 2021 - 2025
  • Client: European Commission
  • Country or region: Europe
  • Department(s):
    Market research and marketing consulting
    Supply chains and territories

Latest Projects

Annual assessment of consumption of organic products in France Banque des territoires – Market research for the ecological and energy transition Analysis of the market structure and market share of organic products within the out-of-home catering sector in Germany

European research project on biodiversity in the food value chain and on the plate

Project aim:
BIOVALUE - Fork to farm Agent Based simulation tool augmenting BIOdiversity in the agri-food VALUE-chain is a research project supported by the European Union in the framework of the Horizon 2020 program. It aims to analyze the link between genetic diversity, food supply chain, environment, consumer preferences and health in order to increase crop biodiversity.  This project brings together 17 partners in 12 countries. The pilot crops studied are: buckwheat, lentil and peas and beans, tomato, eggplant, cucumber and sow thistle.

Activities of ECOZEPT:
ECOZEPT is responsible for different tasks:
(1) development of a framework for analyzing the impact of food value chains (from farmers to consumers) on cultivated biodiversity (2) assessment of consumer perception. We are also responsible for Work Package 9 on product certification and labelling. We are involved in various other tasks (development of innovative products, cultivation of genetic diversity on pilot sites and improvement of the links between biodiversity and food chains via the BIOVALUE tool).

Client:
European Commission under the Horizon 2020 Framework Program for Research and Innovation (Grant Agreement No. 101000499)

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The economic importance of direct sales (in organic production) WiBiDi

Direct sales are an important trade sector in Germany. Around 2,45 billion euros is spent each year on weekly markets and directly from farmers alone. However, there is yet no scientific data on the importance of direct marketing of organic products for both farmers and the national economy. The main aim of this project is therefore to evaluate the national and regional economic importance of direct marketing of organic products in Germany, and to elaborate a method which allows regular updates in statistical data. Simultaneously, the collected data should enable to develop economic indicators of marketing channels such as market stalls, vending machines or mail order.

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Compilation of an organic market report for the Ministry of Agriculture of Schleswig-Holstein

The political objective of the state of Schleswig-Holstein is to double the proportion of organic farms. In 2023, the proportion of organic farmland is around 7.9%. This increase requires considerable efforts and incentives for agriculture and downstream sectors.

The organic market report therefore aims to provide detailed data along the organic value chains in Schleswig-Holstein and thus provide guidance for entrepreneurial and political action.

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Project management for the eco-model region Ampertal (Germany)

Ecozept has been entrusted with the project management in the organic model region "Kulturraum Ampertal". The aim is to strengthen and increase organic farming, organic food handicrafts and the consumption of organic products in the region. The organic model region "Kulturraum Ampertall" is located about 40 kilometres north of Munich and comprises 12 municipalities. Organic model regions are an important part of the BioRegio Bayern 2030 programme.

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