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Project details
Ad-hoc market study "Canned organic fresh-water fish"

Description

  • Project duration: 2019 -
  • Client: La Truitelle SAS
  • Country or region: France
  • Department(s):
    Market research and marketing consulting

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Project aim:
An organic labelled French fish farm wants to go further in sustainable production and tries to sell canned organic juvenile fresh-water fishes.

Activities of ECOZEPT:
We realised an ad-hoc market study for canned fish (organic trout)  in France by storechecks, bibliography and expert interviewing. This work allowed to assess the commercial potential of this innovative project.

Client:
La Truitelle SAS

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