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Project details
Marketing concept for the cheese dairy "Naturkäserei Tegernseer Land"

Description

  • Project duration: 2016 - 2018
  • Client: Naturkäserei Tegernseer Land
  • Country or region: Germany
  • Department(s):
    Organic food markets
    Market research and marketing consulting
    Supply chains and territories

Latest Projects

Annual assessment of consumption of organic products in France Banque des territoires – Market research for the ecological and energy transition Analysis of the market structure and market share of organic products within the out-of-home catering sector in Germany

Project aim:
The natural cheese dairy Tegernseer Land wanted to adapt its marketing strategy to the changing markets.

Activities of ECOZEPT:
Support in the development of the marketing concept for the Tegernseer Land natural cheese dairy: workshops on the planning of measures, processing of applications for funding.

Client:
Naturkäserei Tegernseer Land

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