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Project details
Strategic consulting for the french company "Autour du Riz" in placing organic rize products in the german spezialized retail market.


Description

  • Project duration: 2016 - 2016
  • Client: Autour du riz
  • Country or region: France, Germany
  • Department(s):
    Organic food markets
    Market research and marketing consulting

Project aim:
Strategic consulting for the french company "Autour du Riz" in placing organic rize products in the german spezialized retail market.

Activities of ECOZEPT:
ECOZEPT carried out market research: development of distribution and communication concepts, networking, store visits, conducting expert interviews, analysis of economic market data and advice on communication and marketing-mix.

Client:
Autour du riz

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