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Studies

Project details
Organic market studies and business contacts in selected European countries


Description

  • Project duration: 2020 - 2020
  • Client: Cluster Bio Auvergne-Rhône-Alpes
  • Country or region: Europe, France
  • Department(s):
    Organic food markets
    Market research and marketing consulting

Project aim:
Ecozept conducted market studies in eight different European countries on behalf of the regional organic umbrella organisation Cluster Bio Auvergne-Rhône-Alpes (South East France). The target of the study is to give French organic companies insights into the corresponding export markets and recommendations for action as well as to establish business contacts. The countries regarded are the Netherlands, Italy, Denmark, Czech Republic, Poland, Germany, Luxemburg and Belgium.

Activities of ECOZEPT:
In addition to the analysis of the current markets’ situation and the description of market tendencies for organic products and natural cosmetics, company profiles of important players in retail and distribution were created. This was carried out through various research and SWOT (Strength, Weakness, Opportunity, Threat) analyses.

Client:
Cluster Bio Auvergne-Rhône-Alpes

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